LOCATE
Powerful decisions
through location analytics
CII Locate provides clients the tools and insights needed to make informed decisions, strategically expand their operations, optimize business performance, and ensure that each location is positioned for success in a competitive market.
Logistics & Supply Chain
Streamline operations, enhance efficiency, and ensure that the supply chain is agile and responsive to changing market conditions.
Retail
Optimize store performance, understand customer behavior, and refine competitive strategies.
Real Estate
Provide clients with data-driven insights for high and best use reports, country demographic overviews, and expansion strategy planning
In the competitive retail landscape, 10% to 30% of locations close within the first 1-3 years. With the closure of a 100 sqm space costing over $200,000 in developing countries.Retailers who identify potential areas ahead of their competitors can achieve a 20% or higher turnover.
How CII Locate help you to make informed decisions
and expand your asset network?
Locate provides retailers with the platform the tools and insights needed to make informed decisions, strategically expand their operations, optimize store performance, and ensure that each location is positioned for success in a competitive market.
Strategic Expansion Planning
Unlock opportunities for business growth by identifying ideal locations for new stores based on population demographics, foot traffic, and competitive landscapes.
Customer Demographics and Behavioral Insights
Understand who your customers are, where they shop, and how they behave to tailor your products and services for maximum engagement and profitability.
Optimized Store Network Performance
Enhance the efficiency of your store network by identifying high-performing locations, underperforming areas, and potential closures or relocations.
Competitive Landscape Mapping
Stay ahead of competitors by visualizing their locations and market influence, helping you make data-backed decisions for market entry and expansion.
Catchment Area Analysis
Analyze and define the trade areas around your stores, identifying untapped customer bases and optimizing marketing reach.
Foot Traffic and Heat Map Visualization
Use real-time foot traffic data to visualize and understand customer movement, helping you optimize store layouts and marketing campaigns.
Site Selection and Feasibility Analysis
Identify the most promising locations for development based on demographic trends, land value, and proximity to key amenities and infrastructure.
Mixed-Use Development Optimization
Identify the best locations for mixed-use developments by evaluating the local economy, population needs, and foot traffic patterns to ensure that the project fulfills both commercial and residential demands.
Comprehensive Market Understanding
Gain a thorough understanding of market dynamics, competitive landscapes, and tenant preferences, allowing for more effective portfolio management and strategic planning.
Property Value Optimization
Use location-based data to assess factors that influence property values, helping real estate developers and investors maximize ROI.
Streamlined Collaboration for Property Teams
The CII Locate web-based platform allows property teams to collaborate effectively, access up-to-date data, and plan expansion activities in a structured and efficient manner, reducing miscommunication and enhancing coordination.
Advanced Travel Time Analysis
CII Locate offers tools to calculate travel time isochrones, enabling companies to assess accessibility by car, public transport, motorcycle, or pedestrian routes. This feature is crucial for understanding customer flow and optimizing location-based strategies.
Optimized Route Planning
CII Locate provides advanced tools for calculating travel time isochrones, enabling logistics teams to determine the most efficient delivery routes by car, public transport, motorcycle, or on foot. This helps reduce transportation costs and improve delivery speed.
Improved Inventory Management
By understanding regional demand patterns and customer behavior, CII Locate helps supply chain managers forecast inventory needs more accurately, reducing stockouts and overstock situations.
Customer Proximity Analysis
Assess customer locations in relation to your distribution network to optimize last-mile delivery strategies. This ensures timely deliveries and enhances customer satisfaction.
Enhanced Distribution Center Placement
Analyze geographic and demographic data to identify optimal locations for new distribution centers. This ensures that centers are strategically placed to minimize delivery times and meet customer demand more effectively.
Real-Time Data Access and Collaboration
The web-based CII Locate platform allows supply chain teams to access up-to-date data and collaborate in real time. This improves coordination across different departments, ensuring that everyone is working with the latest information for better decision-making.
Risk Management
Use location analytics to identify potential risks in your supply chain, such as natural disasters or geopolitical issues, allowing for proactive planning and risk mitigation.
CII Locate | Customized Reports with the latest market data for Property/Store Investments
CII Locate | Your Ultimate Mobile Solution
We have been supporting over 50 banners
in more than 30 countries since 2016
Empowering Smarter Decisions with
Location Intelligence
Locate is a cloud-based mapping system contains comprehensive information of assets
competitors, demographics and POIs.
Places
Analyze and manage various geographic elements
- Existing Locations
- Potential Strategy Locations
- Key Competitors
- Points of Interest
Demographics
Rich demographic data at various levels
- City/District/Grid Level (1km/500m/200m)
- Building Level Demographics
- Income and Housing Profiles
- New Housing Developments
- Survey Zones
- Customize Zones or Studies
Analysis
Easy to do complex geographical analysis tools within a few clicks with structured outputs
- Radius Band
- Travel Time
- Query
- Cannibalization
- Proximity
Reports
Different types of reports, including all demographic, competition data, can be generated
- Location Report
- Impact Map
- Competion Overview
- Store Card
- POI Summary
- Benchmark Report